Why should I use my own domain to send emails?

  • Using your own domain will help you achieve better deliverability and inbox placement. This is because, in the process of domain verification, you will be set up with DKIM, SPF and DMARC for your domain.
  • These are security measures that are used to get confirmation to email clients that we have your permission to send from your domain on your behalf. As such, email clients will consider your emails and they will have a good chance to land in the primary inbox.
  • Verifying your domain allows you to send from any email address held under that domain. This means you won't need to verify any individual email addresses.
  • Since Google and Yahoo introduced the new bulk email requirements in February 2024, domain verification is highly recommended to Google subscribers who receive your emails.
  • If you send large volumes (more than 5,000 emails per day), it's a must.
  • Since emails sent from free email addresses (like Gmail, Yahoo, Hotmail etc.) are unlikely to be delivered, by default, all emails sent from Yonoma are routed through one of our domains.
  • Sending emails from your own domain and not from any other (like Gmail, or Yahoo) builds trust with a professional look. It also bypasses spam filters, to give higher inbox rates. Plus, it strengthens your brand with better security.